Rugby Centurions is a not for profit organisation providing leadership skills to youngsters and celebrates rugby players who have won 100 International Test Caps.
The main focus was on improving search rankings and making sure that the site was properly optimised to drive traffic and form submissions. Both objectives being beneficial and measurable.
METHOD:
In a bid to improve SEO, we firstly conducted an SEO website audit that set out the strategy moving forward. Tank2 made content changes based on keyword research and website suggestions to improve the user journey. Our SEO setup strategy included goal conversion tracking on the website with all the essential SEO factors implemented on the website to become searchable by search engines.